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PR in the Media
We have Sex and the City, Wag the Dog, Mad Men (ok, that’s advertising), Jerry Maguire, Phone Booth, Jersey Girl and a million more. They just can’t stop portraying one of the most controversial...
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The King’s Speech – how the media challenged the famous
I’ve been waiting for The King’s Speech for months now and just didn’t have a chance to watch it anywhere before its UK release. In this time I read both amazing and terrible reviews, I heard people...
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What news is good news?
In one of my modules this semester we had a look at a chapter by Aeron Davis regarding the relation between news production and PR. The debate was wether the influence PRs have on the news agenda is...
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Good books on Film Marketing
For those of you who don’t know, I’ve been working on my dissertation for a few months now (going slowly but surely). Overall, it covers film promotion within today’s promotional culture when we get...
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Brilliant PR by Honest Tea in the US!
Time for a bit of PR blogging Just found this on Creative Criminals and although it has nothing to do with the film part, it’s very, very ingenious! Filed under: PR Tagged: creative criminals, creative...
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SPIN 2.0 – It’s PR but with a hashtag
To end the academic year in style (for some of us being the last one as undergrads… sniff), Birmingham City University’s PR students are working hard to organise SPIN 2.0, a half day conference...
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PR Stunts reloaded
One of the highest levels of creativity in PR is definitely reached when putting together amazing stunts. Long ago their aim was obviously to grab the attention of the media, but with the internet (and...
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Starbucks PR stunts
I am a huge fan of PR stunts as I think they are the pinacle of creativity in the Communications department (yes advertisers, even better than you!). Considering that I’ve been studying/working in PR...
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Transform Awards and Conference 2012
This week I was invited to Communicate Magazine’s half day Transform Conference, followed by the glamorous 2012 Transform Awards. Basically, “transform” stands in for “rebrand” as both the conference...
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